This is nothing different from a document file, but you can work on it to publish on web directly as a web form template. This one is the latest feature of word. You have several integrated programs to improvise your templates in terms of visual appearance. You also have the option to work with the add_ons in MS word. If you work wisely, you can bring out a professional template all by yourself.
On the top of MS Word you'll find the menu bar. Click on 'View' and then 'Header and Footer.' What appears is a dotted box already with a cursor inside. A floating menu bar also appears.